FairShare believes the world would be a better place if everyone benefited from the sharing of data online.
FairShare is powered and brought to you by Appreciation Engine (AE). Over ten years ago, AE was developed to reward fans in the music industry for engaging with their favorite artists, while providing artists and labels valuable insights about their fanbase. While AE has evolved over the years into an enterprise SAAS platform, its core purpose has remained: to change the landscape of consumer data through transparency, explicit consent, and real, tangible value for users.
Until now, there hasn’t been a way to fairly compensate users for their data — that’s why we developed FairShare. FairShare builds on AE’s foundation and strives to pioneer a change in the data sharing industry, shifting to a user-centric approach to data privacy and transactions. Using AE’s existing technology in combination with blockchain technology, FairShare can provide the same valuable insights as AE to small and medium businesses, while putting control of user data in the hands of users and directly compensating them for its use.
The ultimate goal of FairShare is to usher in a new era where everyone, not just businesses, benefits from data sharing online.
User empowerment and agency are at the core of FairShare’s philosophy and are reflected in our five core values:
Total Transparency
We believe in total data transparency. There are no secrets, confusing jargon or misleading promises. It’s crystal clear where you, and your data, stand.
Data Agency and Choice
We believe in putting the control of data back into the hands of consumers. It’s your data, so you should be in charge of what data is being used and who can access it.
Fair Compensation for All
The world would be a better place if everyone benefited from the sharing of data online. That means actual tangible value for consumers, not just businesses.
Trusted for Years
FairShare is brought to you by Appreciation Engine, an industry leader in data privacy. For over 10 years, we’ve gone above and beyond data privacy regulations so you can trust that any data we handle is safe, secure and compliant.
Look to the Future
We don’t respond to change, we anticipate and act according to our values to drive the change we want to see in the world. We strive to make the marketplace of consumer data online more ethical and equitable.
The FairShare Team
Jeff Mitchell
CEO/CTO & Founder
Morgan Deno
Head of Operations
Roxanne Baker
Lead Marketer
Mike Penhall
Senior Developer